Right now, every other video we are accidentally getting popped up on YouTube happens to be that of RRR promotions only. From interviews with India’s top critics to turning up on top TV shows, from sitting up with media in a press meet to holding pre-release events at various cities, Rajamouli and his two heroes, Tarak and Charan, are creating superior buzz. And that brings us to the question, where is Prabhas and Pooja Hegde?
While RRR is hitting cinemas on January 7th, Prabhas and Pooja’s Radhe Shyam is gearing up for a release a week later on January 14th. But then, the one massive event of the film that took place is just the mega pre-release event where only the next three directors have turned up as guests.
With RRR kick-starting the promotions almost a month in advance and racing ahead with their promotional plan, one wonders why the Radhe Shyam team is not taking any clue from it.
Despite the fact that Radhe Shyam is backed by biggies like T-Series, surely huge promotions are needed in this given time such that there will be solid openings. And it takes almost 10 days to promote the film in Bollywood itself, like how Prabhas did earlier for Saaho and Baahubali.
If they don’t intensely and extensively promote the movie that way, then the box office openings will surely no matter what the craze of a hero is.
This post was last modified on 29 December 2021 3:50 pm
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