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Hero Nithiin’s musical romantic entertainer Ishq directed by Vikram K Kumar under Shresht Movies completes 10 years today. The film that was released on this same day in 2012 turned out to be a blockbuster. It will remain to be one of the most special films for Nithiin.
While speaking on the occasion, Nithiin said, “Feb 24th is a very special date in my career. Ishq movie released on same date 10 years back. It’s very memorable film and it’s almost like rebirth for me as an actor.
There are four reasons for the success of Ishq. One is Vikram Kumar’s story & direction. The second is PC Sreeram’s magical frames and wonderful visuals. Anup and Aravind-Shankar’s music is the third reason, while the fourth being my chemistry in the film with Nithya Menen. I wish to work again with this dream team.”
Nithya Menen said, “Ishq is my second Telugu film and it’s very close to my heart. Many still ask me to sing Priya Priya song. I still remember singing Priya Priya song and getting my first payment for my song from Anup. It’s my first time with PC sir, Nithiin and Vikram.”
Vikram K Kumar said, “Ishq is remembered primarily for three reasons. Nithiin-Nithya Menen’s chemistry, PC sir’s visuals and Anup’s music. Ishq was a turning point in my career. I thank Nithiin and Sudhakar Reddy for their trust in me with the project. It changed my life and it’s one of my better works.”
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