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‘Men Vs Women’ seems to be the core point of Swag directed by Hasith Goli. This Sree Vishnu starrer had its title launched in a unique way through a concept video. Sree Vishnu was introduced as a King Of Swaganiki Vamsham.
Wishing actress Ritu Varma on her birthday, the makers of Swag introduced her character as Rukmini Devi, Queen of Vinjamara Vamsham. She makes a funny banter at Sree Vishnu for his tall claims, but the latter gives her a savage reply. He makes it clear that Swag is the story of men.
Produced by TG Vishwa Prasad under the banner of People Media Factory, with Vivek Kuchibhotla as the co-producer, Swag is billed to be an out-and-out-entertainer with an atypical concept.
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