Director Nag Ashwin’s Kalki 2898 AD starring Prabhas is the most expensive Indian movie that will have a global release.
The movie deals with a first-of-its-kind subject, and the makers opt for unique strategies to promote it and also to grab the attention of a wider audience.
The first teaser for the movie debuted at San Diego Comic-Con 2023, becoming the first Indian film to be showcased at the event.
Recently, Amitabh Bachchan’s character was introduced as the immortal Ashwatthama. The teaser was exclusively premiered on Star Sports, during an IPL match.
The video got extensive reach because of this tactic. Freshly, they came with Bhairava surprise where Prabhas in his character get-up is seen promoting Maha Match of the week. The video got an immense response.
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